INDIVIDUAL DEMAND MARKET DEMAND


Individual Demand
Market Demand
1.      Meaning
It refers to the quantity of a commodity purchased by an individual at different prices, at a given time and place.

2.      Presentation
Individual demand can be presented wit the help of ‘Individual demand schedule, and ‘individual demand curve’.

3.      Factors affecting
Factors affecting individual demand are: - price, disposable income of the individual, taste, habits, credit facilities, etc.

4.      Scope
It is narrow in scope as it is part of market demand.

It refers to the total quantity of a commodity purchased at different prices by all consumers together in the market at a given time and place.

Market demand can be presented with the help of ‘Market demand schedule, and ‘market demand curve’


Factors affecting market demand are: - Size and growth of population , composition of the population –age structure and sex ratio, etc


It is broader in scope as it includes all individual demand.

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